The Best Bed Sheets 2025: Brand Comparison

I Love Linen vs. My Sheet Society
vs. Bed Threads

Photo: I Love Linen – French Flax Linen Double Sided Quilt Cover in Clay/Beige Gingham

Battle of the Bed Sheets…

Let’s be honest: choosing the right bedding is no small task. We’re talking about your sleep sanctuary after all. A good set of sheets can transform your bedroom into a calming retreat. But with so many options out there, how do you pick the best bed sheets in 2025?

Its no joke that bedding can be a bit of an investment—especially when you’re splurging on premium quality. We’re comparing MySheetSociety, Bed Threads, and I Love Linen, not only on the materials they offer for sheets but also their quilt covers and other bedding essentials to arm you with all the information you need.

Feb 2025 Update: I Love Linen Spend & Save Up to 30% off Sale

Lets get into it…

The Sheet Showdown


When choosing bedding, the material is crucial. It affects how your sheets feel, how long they last, and whether you wake up drenched in sweat or cool as a cucumber. Here’s a breakdown of the materials offered by each brand and what makes them tick.

Linen: The Timeless Classic

Linen is the frontrunner when it comes to premium bedding. Made from flax plants, linen is known for its breathability, softness, and natural cooling properties. It’s perfect for hot sleepers or anyone looking for that rustic, lived-in aesthetic.
Pros of Linen: Soft, breathable, and naturally cool. Linen gets better with each wash, and it’s durable, lasting years with proper care. It’s also eco-friendly, making it a good choice for sustainability-minded folks.
Cons of Linen: Wrinkles. A lot. So if you’re after perfectly pressed, crisp sheets, this might not be your thing. Also, linen tends to come with a higher price tag due to its luxurious nature.

Bed Threads Linen:

Bed Threads excels in 100% organic linen, meaning you’re getting an eco-friendly option with all the same benefits of classic linen: soft, breathable, and comfy.

I Love Linen’s Linen:

This brand offers linen, too, but with a more affordable price tag. While they aren’t as premium as MySheetSociety or Bed Threads, they still offer a great quality linen experience.

MySheet Society Linen:

MySheetSociety’s linen sheets are top-quality and come in a range of beautiful colors. These sheets are durable and soft, making them a great choice for those who want to invest in bedding that’ll last.

Cotton: The Versatile Option

Cotton is the most common material used in bed sheets. It’s soft, breathable, and durable, and it’s available in a range of weaves, from lightweight to heavy, depending on your preferences.

Pros of Cotton: Cotton is hypoallergenic, comfortable, and easy to maintain. It’s also typically more affordable than linen. Plus, cotton is good at absorbing moisture, making it a good choice for sweaty sleepers.
Cons of Cotton: Cotton doesn’t have the same breathability and cooling properties that linen does, so it may not be as great for people who tend to overheat at night. Also, it can wear out quicker than linen over time.

Bed Threads Cotton:

While Bed Threads primarily focuses on linen, they offer cotton sheets as well. These sheets are comfy, but linen is where the brand truly shines.

I Love Linen’s Cotton:

I Love Linen offers some lovely cotton options as well. If you’re looking for something soft, breathable, and low-maintenance, their cotton sheets are great for those on a budget.

MySheet Society Cotton:

If you’re more into cotton, MySheetSociety has some options that are soft, breathable, and easy to care for. Cotton sheets from this brand offer a silky smooth experience but with a slightly less luxurious feel compared to their linen counterparts.

Bamboo: The Silky Smooth Eco Choice

Bamboo sheets are becoming more popular because of their silky feel, cooling properties, and natural anti-bacterial features.

Pros of Bamboo: Bamboo is hypoallergenic, moisture-wicking, and breathable. It’s a great option for people with sensitive skin or those who tend to sweat in their sleep.
Cons of Bamboo: Bamboo can be a bit more delicate than cotton or linen, meaning it requires a bit more care. Additionally, bamboo sheets tend to be a little pricier than cotton.

Bed Threads Cotton:

Unfortunately, bamboo isn’t part of Bed Threads’ product lineup, as they focus primarily on linen and cotton.

I Love Linen’s Cotton:

I Love Linen offers bamboo sheets that are incredibly soft, naturally cool, and hypoallergenic. These are great for people looking for a luxurious, eco-friendly material without the hefty price tag of linen.

MySheet Society Cotton:

While linen is their main focus, MySheetSociety also offers some bamboo-blend sheets that are silky and soft. They’re great for those seeking that luxurious feel without the linen price tag.


Differentiating Factors: More Than Just Bed Sheets


Beyond materials, price, and quilt covers, here are a few other differentiating factors to consider:

Visual Bundle Builders

Sometimes, choosing the right bedding can feel like putting together a puzzle—especially when it comes to picking out the right colors, textures, and fabrics for your bedroom. Thankfully, many brands now offer visual bundle builders on their websites to make the process easier.

MySheetSociety: While MySheetSociety offers bedding bundles, they don’t currently feature a visual bundle builder. However, they do offer pre-curated sets that combine sheets, duvet covers, and pillowcases for a polished look.

Bed Threads: Bed Threads offers a visual bundle builder, making it super easy to mix and match duvet covers, sheets, and pillowcases in a variety of fabrics and colors. You can see how everything looks together before purchasing, which helps you feel confident in your selection.

I Love Linen: I Love Linen takes it a step further with a highly intuitive visual bundle builder. You can easily create your perfect bedding set by mixing and matching colors and materials like linen, cotton, and bamboo, all with a visual preview of how your choices will look together. Whether you’re going for a classic or more eclectic look, this tool helps take the guesswork out of shopping and ensures your set complements your style perfectly.

Customer Service

MySheetSociety: Known for top-notch customer service, they offer quick responses and a personalized approach to ensure you’re happy with your purchase. They also offer a 30-day return policy, which is handy if you’re not 100% in love with your sheets.

Bed Threads: Bed Threads also excels in customer service, with an easy-to-navigate website and clear, helpful responses. They offer free returns within 30 days and pride themselves on making the experience as smooth as possible.

I Love Linen: Customer service at I Love Linen is generally considered friendly, though not as boutique-like as the first two brands. They have a 14-day return policy, which is still pretty reasonable but a bit shorter than the competition.

Sustainability

MySheetSociety: Focuses on eco-friendly production practices, using sustainably sourced linen. They also package their bedding in recyclable materials, which is a big win for those aiming to reduce waste.

Bed Threads: One of the standout brands for sustainability, Bed Threads prides itself on its 100% organic linen and commitment to environmentally friendly processes. If sustainability is a key factor for you, this brand leads the pack.

I Love Linen: While I Love Linen offers some eco-friendly materials, their focus isn’t as heavily placed on sustainability as Bed Threads. That said, they do offer a mix of natural materials and ensure their products are responsibly sourced.

Shipping

MySheetSociety: Offers free shipping within Australia and international shipping options. They’re known for fast delivery and well-packaged products.

Bed Threads: Bed Threads offers free shipping within Australia and to select international locations. They tend to be a bit quicker than the others in terms of delivery times.

I Love Linen: Free standard shipping within Australia, but international shipping costs may vary. They offer a few more budget-friendly options when it comes to shipping.


Average Price Points: What to Expect


Bedding is an investment—there’s no denying it. But knowing what you’re getting for your money can help ease the sticker shock. Here’s a quick look at the average price points for each brand:

MySheet Society

As a premium brand, expect to pay $200-$400+ for a set of queen-sized linen sheets, with duvet covers priced similarly. For cotton options, the price might range from $150-$250. MySheetSociety is definitely on the higher end of the spectrum, but you’re paying for long-lasting luxury.

I Love Linen

If you’re on a tighter budget but still want quality, I Love Linen is a great option. Their linen sheets are usually priced between $130-$250 for a queen set. Their cotton sheets tend to be around $100-$180, and bamboo options are priced slightly higher at $150-$250. Their prices are significantly more affordable compared to the other two brands, making it a good choice for those looking for value.

Bed Threads

Known for its eco-friendly practices, Bed Threads’ linen sheets generally range from $180-$350 for a queen set, with duvet covers typically priced around $180-$280. If you go for organic cotton options, expect prices to be in the range of $120-$200. It’s slightly more affordable than MySheetSociety but still positioned as a premium offering.


Final Thoughts


Let’s be real for a moment: investing in high-quality bed sheets and quilt covers can be a big decision, especially when you’re considering the higher price points of premium brands like those discussed on here. However, if you treat it as an investment in your comfort and quality of sleep, it can be totally worth it.

Our conclusions on the Best Bed Sheets of 2025:

MySheet Society

MySheetSociety is perfect if you’re looking for top-tier luxury linen and a stylish, sophisticated vibe

Bed Threads

Bed Threads is the brand for you if sustainability is important, and you love eco-friendly, breathable linen.

I Love Linen

If you’re after great value, premium materials, and the flexibility to mix and match fabrics like cotton, linen, and bamboo without breaking the bank, I Love Linen is our pick for the best bed sheets in 2025!

With a wide range of beautifully crafted sheets, quilt covers, and the convenience of their visual bundle builder, you can create the perfect bedding set tailored to your style—all while staying within your budget.

Interested in more product reviews and brand comparisons?

I Love Linen – Curated Bundles

We strive to provide accurate and up-to-date pricing information based on current market offerings and available discounts.
However, please note that prices may occasionally vary slightly due to changes beyond our control.

Disclaimer:  As affiliates, we may earn a small commission on qualifying purchases at no additional cost to you, if you purchase through these links. Rest assured, we only recommend products that we truly believe will add value to your home and lifestyle.

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